SPRING SUMMER '25
NEW ARRIVALS
Timeless Elegance

Everything at Luciano Barbera is built
on the highest quality of cloth.
Born as a mill brand and coming from
the highest level of production, our
soul is built on quality.
The philosophy of Luciano Barbera
is driven by the picture of a true
gentleman’s lifestyle.
For people with the highest standards,
Luciano Barbera dresses every
occasion, in its own refined, Italian way.

The story of the Luciano Barbera brand is one of passion, refined taste, and dedication to quality. Born from the experience in his father Carlo’s mill, Luciano developed a unique sense for color, proportion, and style. In the 1960s, he foresaw the need for a complete menswear brand with Italian flair and exceptional craftsmanship.
His style soon caught international attention: in 1968, Murray Pearlstein of Louis, Boston, saw him in L’Uomo Vogue and flew to Biella, becoming his first customer. By 1970, the brand began expanding worldwide, bringing with it the understated elegance and Italian luxury created by Luciano Barbera.

At the foot of the Italian Alps, Biella has long been the heart of Italian textile excellence. Its pure mountain waters make it ideal for refining fine fabrics, enhancing their softness and quality. Still today, Biella stands for craftsmanship, precision, and timeless quality. It’s more than a production hub — it’s a cultural symbol in luxury textiles. And Luciano Barbera’s heart will always belong to Biella.
Everything at Luciano Barbera is built
on the highest quality of cloth.
Born as a mill brand and coming from
the highest level of production, our
soul is built on quality.
The philosophy of Luciano Barbera
is driven by the picture of a true
gentleman’s lifestyle.
For people with the highest standards,
Luciano Barbera dresses every
occasion, in its own refined, Italian way.
The story of the Luciano Barbera brand is one of passion, refined taste, and dedication to quality. Born from the experience in his father Carlo’s mill, Luciano developed a unique sense for color, proportion, and style. In the 1960s, he foresaw the need for a complete menswear brand with Italian flair and exceptional craftsmanship.
His style soon caught international attention: in 1968, Murray Pearlstein of Louis, Boston, saw him in L’Uomo Vogue and flew to Biella, becoming his first customer. By 1970, the brand began expanding worldwide, bringing with it the understated elegance and Italian luxury created by Luciano Barbera.
At the foot of the Italian Alps, Biella has long been the heart of Italian textile excellence. Its pure mountain waters make it ideal for refining fine fabrics, enhancing their softness and quality. Still today, Biella stands for craftsmanship, precision, and timeless quality. It’s more than a production hub — it’s a cultural symbol in luxury textiles. And Luciano Barbera’s heart will always belong to Biella.


